Stop

Stop explicitly ends a branch of the Journey.

What Stop does

A Stop node is terminal. It has no outgoing edges. When a contact reaches a Stop step, their path through the Journey is complete.

Use Stop when you want the end of a branch to be intentional and visible in the canvas.

Why Stop matters

A Journey can sometimes end implicitly β€” for example, when a branch has no further steps connected. But an implicit ending is easy to miss during review and harder to explain to a non-technical reviewer.

An explicit Stop node makes the intended business outcome clear:

  • "Contacts who take this branch are done." β€” visible without having to trace the full graph

  • Easier to audit when reviewing a live Journey

  • Reduces the risk of leaving a branch accidentally disconnected

Use Stop to make review and troubleshooting faster. When every branch has either a downstream step or a Stop node, you can quickly confirm that no path is accidentally left open.

Common patterns

Simple flow ending:

Activate β†’ Stop

Segment with explicit endings on every branch:

Pause Until with both paths handled:

Best practices

  • Add Stop when you want branch endings to be unambiguous.

  • Connect a Stop node to the other branch of a Segment step so it is clear what happens to unmatched contacts.

  • Connect a Stop node to the timeout branch of a Pause Until step when no further action is needed on timeout.

  • Do not connect anything after Stop β€” it is a terminal node.

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