DinMo Documentation
  • 📙Core Concepts
  • Guides
    • ⚡Get started with DinMo
      • Initial Configuration of DinMo
        • Connect a Source
        • Create your Models
        • Create a Destination
      • Create and Activate Segments on DinMo
        • Create your first Segment
        • Activate your first Segment
    • 🌐Workspaces & Organizations
    • 💭Need Help?
  • Integrations
    • Data Sources
      • AWS Redshift
      • Databricks
      • Google BigQuery
      • PostgreSQL
      • Snowflake
    • Destination Platforms
      • Actito
        • Synchronize users attributes
        • Export contact lists
      • All My SMS
      • Batch
        • Synchronize contacts (MEP)
        • Synchronize profiles (CEP)
        • Send events (CEP)
      • Braze
        • Synchronize users attributes
        • Send track events
        • Synchronize subscription statuses
        • Export user lists
      • Brevo
        • Synchronize contacts
        • Export contact lists
      • Criteo
        • Export contact lists
      • Dialog Insight
        • Synchronise Contacts
      • Emarsys
        • Export contact lists
        • Synchronize contacts data
        • Synchronize custom table's data (RDS)
      • Firestore
        • Create and update Collection Documents
        • Export Audiences
      • Google Ads
        • Export audiences
        • Enhanced Conversions for Web
        • Upload click or offline conversions
          • Prerequisites and walkthrough
        • Adjust conversion events
        • Retract conversion events
      • Google Display & Video 360
        • Export audiences
      • Google Search Ads 360
      • Hubspot
        • Synchronize objects
      • Intercom
        • Export segments
        • Synchronize contacts
        • Synchronize companies
      • Iterable
        • Synchronize user attributes
        • Export contact lists
      • June Email Marketing
        • Export Contact Lists
      • Klaviyo
        • Export contact lists
        • Synchronise contacts
        • Create subscription list
      • LinkedIn Ads
        • Export user audiences
        • Export company audiences
      • Mailchimp
        • Export segments
      • Meta Ads
        • Export audiences
        • Send conversion events
      • Microsoft Ads (Bing)
        • Export audiences
      • Pinterest Ads
        • Export audiences
        • Send conversions
      • Reddit Ads
        • Export Audiences
      • Salesforce Marketing Cloud
        • Synchronize data extensions
      • SendGrid
        • Synchronize contacts
        • Export contact lists
      • Selligent
      • Snapchat Ads
        • Export Audiences
      • Splio
        • Synchronize contacts
      • TikTok Ads
        • Export Audiences
        • Send Offline Conversions
        • Send Web Conversions
      • X (Twitter)
        • Export audiences
      • Zendesk
        • Synchronize users
        • Synchronize custom objects' data
  • Models
    • Overview
    • Primary Keys
      • Detect duplicate primary keys
    • Calculated Fields
  • Identity resolution
    • Overview
  • Segments
    • Visual Builder
    • Breakdowns
    • Overlap Analysis
  • Activations
    • Overview
    • Sync Scheduling
    • Troubleshooting Syncs
      • Automatic pause or resume Activations
      • Sync warnings
  • AI PREDICTIONS
    • Overview
    • LTV and Churn
    • Product Recommendations
  • WORKSPACE MANAGEMENT
    • Set Up
    • Managing Users & Roles
    • Audit Logs
    • Enterprise Single Sign-On (SSO)
  • Security & Privacy
    • Overview
    • Networking
    • Privacy
    • Data Processing
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  1. Segments

Visual Builder

The visual builder is a no-code tool that is designed to help non-technical users create user segments easily

PreviousOverviewNextBreakdowns

Last updated 1 month ago

To create a segment using the visual builder, follow these steps:

  • Select the type of segment you want to create - A user segment to build a list, an event segment for all transactional use cases, or a custom segment (company, product, etc.).

  • Select a Source Entity - Select the entity you want to use as the basis for your user segment. This could be any entity from your connected data sources, such as Customers, Orders, Products, or any other relevant entity.

  • Filter Data Based on Properties - After selecting the source entity, you can filter the data based on the properties of that entity. For instance, you can filter customers based on their location, age, or any other relevant property. Icons next to each field name in the Segment Builder indicate their data type, making it easier to understand which rules apply to each field at a glance. You can add as many filters as you want, and combine them using the AND/OR operators.

  • Filter Data Based on Related Models - You can also filter data based on related entities, such as Orders or Order Lines. For instance, you can select all customers who made at least 2 orders in the last year. You can also filter data based on entities related to related entities, such as selecting all customers who made an order in which there is an order line corresponding to a given product. In the example below, we take all those over 20 years of age, who have already had a discount total greater than 80% of customers, and who prefer to be contacted by SMS.

  • Filter Data Based on Existing Segments - Finally, you can filter data based on existing user segments from the same parent model. For instance, you can exclude all users from a specific segment, or include only users from a specific segment.

Configure your Segment

Once your segment is ready, click on Preview and Continue to access the configure Page, then fill in the Segment Name, description, and tags.

You can add filters from related models by clicking on "Choose a related model"